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Etsy keyword verdict🛍️ All Etsy categories

mom daughter gift

Crowded — pick a sharp angle.

Old shops own the broad term. You'll need a specific, under-served angle to land.

26/ 100TIGHT
higher = more room to enter
📊How healthy is this market? — Steady demand on a crowded shelf.
Demand
Steady
median 147 favorites
Concentration
Moderate
top 3 shops = 59% of favorites
Price
$22 median
range $13–54
Measured across the top 20 listings — the ones buyers actually see and save on page one — out of 298,278 live listings for this keyword. That's the competition you'd really be up against. All real Etsy data, nothing estimated.
🚪Can a new shop break in? — Hard — go very narrow.
15%of the top 20 listings were created in the last 6 months
Most of the top listings are well-established — fresh supply is landing slowly.
The top spots are held by long-established shops. Breaking in means owning a sharper sub-niche.
Study what they're selling →
Top shops — who owns this keyword now
Shop age, reviews & listing count — all public Etsy data. No made-up revenue numbers.
🏷️The 13 tags winners rank oncopy these into your listing
mom daughter giftmother daughterdaughter braceletmother daughter giftmothers day giftmother and daughtergift from daughtergift for mommom daughter giftsmom giftmatching braceletbff braceletmommy bracelet
Your next move
Start with the most open sub-niche — best friend bracelet (46/100). List 3–5 products there, paste the 13 tags above, and price around $22. Re-check in 30 days.
Built on live Etsy public data — favorites, prices, tags, shop ages & listing-creation dates, all pulled now. No estimated or invented numbers. Refreshed weekly.
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Built on live data across 1M+ Etsy listings & 1,400+ shops · refreshed weekly · no estimates, no fluff.