Etsy keyword verdict🛍️ All Etsy categories
“cupcake toppers”
Doable — go narrow.
The broad term is busy. The opening is in the sub-niches below.
higher = more room to enter
📊How healthy is this market? — Strong demand on a busy shelf.
Demand
Strong
median 8 favorites
Concentration
Tight
top 3 shops = 87% of favorites
Price
$11 median
range $3.50–17
Measured across the top 20 listings — the ones buyers actually see and save on page one — out of 173,375 live listings for this keyword. That's the competition you'd really be up against. All real Etsy data, nothing estimated.
🚪Can a new shop break in? — Yes, through a sub-niche.
5%of the top 20 listings were created in the last 6 months
→ Most of the top listings are well-established — fresh supply is landing slowly.
The top spots are held by long-established shops. Breaking in means owning a sharper sub-niche.
Study what they're selling →★ Where the room is — go narrow on these
Top 9 listings buyers are savingview all →
Custom Face Cupcake Toppers, Personalized Cupcake Toppers, Head on a Stick, Fun Party Decoration, Custom Birthday Party Cupcake Toppers car
$6.00 · ♥ 632
troll cupcake toppers, troll birthday, troll cupcakes, troll toppers, cupcake toppers, troll birthday, troll decorations
$4.50 · ♥ 130
Bear Glitter Cupcake Toppers-baby shower-it's a boy-Party-Decor-papa-birthday-Decoration-Donut-gender reveal-lumberjack-camp-ranger-Forest
$8.50 · ♥ 47
Baby Bear Cupcake Toppers: Baby Shower Birthday Blessings Party Decor
$13.99 · ♥ 17
Ankara Fabric Cupcake Toppers: African Woman Silhouette
$12.00 · ♥ 16
newcomer wonMonster Truck Cupcake Toppers | Face Party Decorations for Birthday Boy
$16.00 · ♥ 15
Nice Easter Cupcake toppers or Die Cuts for crafts
$1.50 · ♥ 12
Hot Air Balloon Cupcake Toppers
$12.00 · ♥ 12
Emma Memma Butterfly Inspired Theme Birthday Party Cake Topper Bunting or Cupcake Toppers Decoration. Pink Orange. Handmade Personalised
$13.50 · ♥ 10
Top shops — who owns this keyword now
Shop age, reviews & listing count — all public Etsy data. No made-up revenue numbers.
🏷️The 13 tags winners rank oncopy these into your listing
cupcake topperscake topperbirthdaycupcake topperbirthday partybaby showercupcake decorationspartybutterflycaketoppercustom cupcakepersonalized topperscake toppers
✓Your next move
Start with the most open sub-niche — birthday cake topper (54/100). List 3–5 products there, paste the 13 tags above, and price around $11. Re-check in 30 days.
Built on live Etsy public data — favorites, prices, tags, shop ages & listing-creation dates, all pulled now. No estimated or invented numbers. Refreshed weekly.