project management
Etsy market data for “project management” · books-movies-music
$8025.68
Median $15.00
222.7
Median 46.5
13,715
100 sampled
76
13,272 avg views
Market Analysis: project management
Pricing & Positioning
The pricing data for this niche reveals a stark and telling disparity. The average price is $8025.68, while the median price is just $15.00. This enormous gap indicates a severely skewed distribution, likely pulled upward by a few extremely high-priced items, such as comprehensive software suites, full course bundles, or consulting packages. The true market center, represented by the median, is firmly in the affordable digital download range. The top-performing product, priced at $18.00, reinforces this, confirming that the mass market for this niche is buyers seeking cost-effective, template-based solutions, not high-ticket services. New sellers should therefore position their offerings within the $10 - $30 sweet spot to align with proven buyer expectations.
Competition Landscape
The competition presents a nuanced picture. With only 76 active shops out of 13,715 total results, the niche appears saturated with inactive or abandoned listings, which can clutter search results but don't pose active competition. This creates a low-barrier-to-entry environment for new sellers. However, the Blue Ocean Score of 52/100 suggests it is not a completely untapped opportunity either. Success requires standing out from the established 76 active competitors. The high average views (13,272) and favorites (222.7) indicate strong and sustained buyer interest, proving there is demand to be captured by sellers who can effectively market their products.
Opportunities
The primary opportunity lies in the digital product format. The runaway success of the top product (a spreadsheet template with 3,891 favorites) proves that simple, functional, and immediately usable digital tools are in high demand. There is room to innovate within this format by creating specialized templates for specific industries (e.g., "Project Management for Photographers," "Freelance Client Tracker Bundle") or for popular software beyond Google Sheets/Excel (like Notion, Airtable). Another opportunity is bundling. Instead of a single template, new sellers can create curated kits (e.g., a "New Business Launch Project Management Kit") to provide more value and justify a slightly higher price point, moving beyond the median.
Recommendations
For new sellers entering this niche, the following actions are recommended:
- Product Development: Focus on creating high-quality, customizable digital templates. Study the top listing's title and description for SEO keywords like "Tracker Spreadsheet," "Digital To-Do List," and "Work Organization."
- Competitive Pricing: Launch products in the $12.00 - $22.00 range to compete directly with the median and top performers. Use introductory pricing or bundle discounts to attract initial reviews.
- Niche Down: Avoid broad "project management" templates. Target specific user pain points (e.g., "Wedding Project Planner," "House Renovation Budget Tracker," "Content Calendar for Social Media Managers") to reduce direct competition and improve SEO visibility.
- Marketing: Leverage Etsy's "Digital Items" attribute and include clear mockups showing the template in use. Encourage buyers to favorite the listing, as high favorite counts directly correlate with Etsy's search algorithm and perceived product quality.
Market Signals
Price Range
$15.00 – $8025.68 (median to avg)
Favorites Range
46.5 – 3,891 (median to max)
Competition
13,715 listings from 76 shops
Engagement
13,272 avg views · 1.7% fav rate
Your Next Steps for "project management"
Concrete moves based on this niche's live market data — not just numbers.
- 1
Price to enter: Start near the median $15.00, then test a premium bundle around $12038.52+ to lift your average order value.
- 2
Bundle for value: Package 3–5 related items into a tiered set so budget and premium buyers both have an option.
- 3
Competition play: Differentiate with a clear sub-niche, unique style, or a specific audience you serve better than anyone — that's how new shops break into a crowded market.
Top Listings
20 sampled listings sorted by rank
Task Tracker Spreadsheet Template Google Sheets Digital To-Do List Excel Daily Task Priority List Work Organization Team Project Management
Notion Client Portal Template: Project Management Dashboard (Digital Download)
Professional Planner Bundle Project Management Excel Template Task Tracker Google Sheets Work OneNote Planner Weekly Planner Budget Tracker
Project Management Template Multi Project Tracker Google Sheets Excel Gantt Chart Kanban Board Task Tracker Planner Small Business Dashboard
Task Tracker Spreadsheet To Do List Google Sheets Excel Work Organizer Recurring Task Planner Team Project Management ADHD Productivity
Project Planner Spreadsheet Dark Mode Excel Team Project Management Task Tracker Google Sheets Gantt Chart Kanban Board Eisenhower Matrix
Multi Project Management Tracker Template for Small Business Client Tracker Google Sheets Gantt Chart Template Project Budget Kanban Board
Ultimate Home Construction Renovation Remodel Custom Build, Excel, Google Sheets, Project Management - Gantt - Spreadsheet - Finishes Spec
Project Management Spreadsheet Team Project Manager Template Task Tracker Kanban Board Gantt Chart Eisenhower Matrix Timeline Google Sheets
Task Tracker Spreadsheet Google Sheets Excel Template Digital To-Do List Daily Task Priority List Work Organization Team Project Management
200+ Project Management Templates | Program Management Bundle | PMO | Capacity Planning | Agile | Waterfall | Excel Template
Notion Template Digital Business Planner, Project Management, CRM for Service Based Creatives and Freelancers
Gantt Chart Project Management Template | Team Task Tracker | Excel | Google Sheets | Project Planner Timeline | Task Management Planner
Project Management Template Bundle for Resource Planning and Capacity Planning in PMO Templates Agile Management Excel Template
Task Tracker and Daily Workflow Spreadsheet for Google Sheets Project Management Template for Small Business Professional Productivity Tool
Frequently Asked Questions
- Is "Project Management" a good niche to sell on Etsy?
- Top Etsy listings in the Project Management niche average 223 favorites. With roughly 13,715 listings across 76 shops it is a heavily contested niche, so enter with a sharp, specific angle rather than competing on the broad term.
- How much do Project Management products sell for on Etsy?
- Project Management products average $8025.68, with a median price of $15.00. Pricing near the $15.00 median keeps you competitive, while premium offerings above $8025.68 can lift your average order value.
- What's the best way to start selling Project Management on Etsy?
- Price near the $15.00 median, study what tags the top sellers in this niche already rank for, and offer a clear value angle. Because the niche is heavily contested, enter with a sharp, specific angle rather than competing on the broad term.